Sony manager confirms a new 85mm GM is coming

Are you in the market for a new high-quality camera lens? Well, you’re in luck! Sony has just confirmed that a new 85mm GM lens is on the way. As a photographer or videographer, having the right lens can make a world of difference in the quality of your work. Whether you’re shooting portraits, landscapes, or anything in between, having a reliable and high-performing lens is essential. In this blog, we’ll take a closer look at the exciting news from Sony and what you can expect from their new 85mm GM lens. So, if you’re ready to take your photography to the next level, keep reading to find out more about this upcoming release.

Sony Manager Confirms a New 85mm GM is Coming

Sony Manager Confirms a New 85mm GM is Coming

Hi folks, a Sony manager has just confirmed that there will be a new 85mm GM lens. This announcement comes ahead of the upcoming Sony product announcement event, which is expected to take place around November 7-8. The confirmation of the new lens was shared in an interview with a Sony manager from France conducted by the French website and magazine, Photo Trend.

Possible Specifications

The Sony manager mentioned that while the new 85mm GM lens is confirmed, he could not provide details about whether the lens will still be an F1.4 aperture or possibly faster at F1.2. This leaves room for speculation and anticipation among Sony enthusiasts and photography professionals.

Cloud App Features and Firmware Updates

Additionally, the Sony manager revealed that Sony is planning to provide the option for users to purchase new features through a Cloud app for their cameras. This includes the possibility of adding new face recognition features and receiving firmware updates directly through the cloud. This innovative approach not only enhances the user experience but also opens up a new revenue stream for camera manufacturers in an increasingly competitive market.

The introduction of these features also marks a shift towards a more sustainable business model for camera manufacturers, in light of declining market sales. The ability for users to purchase new features for their existing cameras could potentially increase longevity and value for their equipment.

Market Insights

Regarding the current market trends, the Sony manager indicated that the vlogger market is seeing significant growth. However, specific details about other future products were not divulged, leaving room for speculation among Sony enthusiasts and industry professionals.

While no specific details about other future products were shared, recent leaks have hinted at the possible release of the 300mm GM lens. Further updates on upcoming Sony products are expected as the November announcement event approaches.

Future Lens Updates

In addition to the new 85mm GM lens, it has been suggested that Sony is considering updating their non-GM zoom lenses in 2024. This move could encompass more affordable lens options and potentially expand the company’s lens lineup with improved features and performance.

More detailed information on the upcoming lens updates in 2024 is anticipated. As developments unfold, enthusiasts can look forward to more comprehensive roadmaps and insights into Sony’s future plans.


As the anticipation for the November announcement event builds, the confirmation of a new 85mm GM lens from a Sony manager has sparked excitement in the photography community. With the potential for innovative features and the promise of future updates, Sony continues to demonstrate its commitment to providing cutting-edge technology for photographers and enthusiasts alike.

Stay tuned for further updates on the upcoming Sony products to be revealed during the November event, and be sure to subscribe for the latest news and rumors in the world of Sony cameras and lenses.

FAQ: Sony Manager Confirms a New 85mm GM is Coming

What is the new 85mm GM lens from Sony?

The new 85mm GM lens from Sony is a highly anticipated addition to their lineup of high-quality G Master lenses. It is expected to offer exceptional sharpness, bokeh, and overall optical performance.

When will the new 85mm GM lens be released?

While an exact release date has not been confirmed, a Sony manager has stated that the new 85mm GM lens is in development and will be coming soon. Keep an eye on Sony’s official announcements for more details.

What makes the 85mm GM lens special?

As part of the G Master series, the 85mm GM lens is designed to deliver outstanding resolution and bokeh, making it ideal for portrait, wedding, and event photography. It is expected to offer professional photographers and enthusiasts a top-tier option for capturing stunning images.

Will the 85mm GM lens be compatible with all Sony cameras?

While specific compatibility details have not been released, it is safe to assume that the 85mm GM lens will be designed to work seamlessly with Sony’s range of full-frame mirrorless cameras, as well as their APS-C models with the appropriate adapter.

Where can I find more information about the new 85mm GM lens?

For the latest updates and official details about the new 85mm GM lens from Sony, be sure to visit Sony’s official website and follow their social media channels for announcements and press releases.

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