How To Use Ai To Accelerate Your Photography Business | Work Smarter Not Harder

Are you a photographer looking to grow your business and stand out in a crowded market? In today’s digital age, leveraging the power of AI can revolutionize your photography business and help you work smarter, not harder. AI technology has rapidly advanced in recent years and can now be used to automate various aspects of your workflow, freeing up your time to focus on what you do best – capturing unforgettable moments. In this blog, we will explore the different ways AI can be applied in photography, from editing and retouching to organizing and optimizing your image library. Stay tuned to discover how AI can accelerate your photography business and take it to new heights.

How to Use AI to Accelerate Your Photography Business | Work Smarter Not Harder


I don’t know about you, but I am tired of hearing about AI generative fill chat GPT and every short form video talking about how AI can edit your video for you and make you a million dollars. It is exhausting. However, something happened a few months ago that sort of changed my mind about AI, and that is what we’re talking about in today’s video – a tool that is actually helping photographers. It makes you more productive, can give your business more opportunities to make money, and it’s not a gimmick. It does what it’s supposed to do, and that’s why I’m making this video today.

Introducing Imagine AI

The program I’m going to show you how to use is called Imagine AI. The first time I got introduced to this program was by my friend Taylor Jackson a few months ago, and other YouTubers have made videos on this program. But all these videos have a wedding photography focus. Today, I want to show you some other ways you can use this program. I’m going to use it on an automotive shoot that I did, but you can apply it to any client work you’re doing where you have a large batch of photos.

Imagine AI allows you to speed up your editing process by using AI to edit your photos based on a profile, essentially a preset that you create or select from the ones already built into the program. What Imagine AI does is they take your Lightroom catalog, apply this profile to all the photos, and then your Lightroom catalog has all the adjustments. This allows you to go in and fine-tune everything and speed up your workflow.

If you do any type of photography that requires large batches of edits, such as wedding photography, automotive photography, event photography, or social media content creation, this video is for you. Imagine AI is an extremely powerful software that fits right into any photography workflow.

Using Imagine AI in an Automotive Shoot

Let’s break down how you can use Imagine AI. In this example, we’ll be using an automotive shoot to showcase its capabilities. This shoot is a tricky one because there are some things that AI cannot do, which we’ll discuss later in the video. However, I’ll show you how I sped up this workflow and took a day of work out of this project.

Step 1: Create a separate Lightroom catalog for the project you’re going to be editing. In this example, we’ll upload all the automotive photos into a separate catalog.

Step 2: Open Imagine AI and go to the profiles section. Here, you can create your own profile or browse the editing profiles of others. For this example, we’ll browse through the profiles to find one that suits our style.

Step 3: Add your Lightroom catalog into Imagine AI and select the entire catalog to edit. Click on upload and wait for the processing time estimate. Imagine AI will notify you when the photos are ready.

Step 4: Review the edited photos in your Lightroom catalog. Imagine AI adjusts each image separately to create a cohesive set of images that match your selected style.

Step 5: Make your selections from the edited photos. Flag the ones you want to send to your client.

Step 6: Apply your own editing style to the selected photos. You can either upload 3000 photos that use the style you prefer and let Imagine AI create a profile for you or upload an individual preset and set the parameters based on your preferences. Once selected, start editing your catalog using that preset.

Step 7: Upload the edited photos and review them in your Lightroom catalog. Your flagged photos will now have a different editing style, but they will all match in terms of the style. Imagine AI helps you save time and create a consistent editing workflow.


Imagine AI is a powerful tool that can accelerate your photography business and allow you to work smarter, not harder. By leveraging AI technology, you can significantly speed up your editing process and focus on what you love most – creating with your camera. Whether you’re a wedding photographer, automotive photographer, or any other type of photographer, Imagine AI can help streamline your workflow and save you valuable time. Try it out for free and experience the benefits for yourself!

Frequently Asked Questions – How To Use AI To Accelerate Your Photography Business | Work Smarter Not Harder

Q: What is AI and how can it benefit my photography business?

A: AI, or Artificial Intelligence, refers to the simulation of human intelligence in machines that are programmed to think and learn like humans. In the context of photography, AI can assist you in various ways such as automating repetitive tasks like photo culling, enhancing images, organizing and keywording your photo library, and even generating realistic-looking composite images. By utilizing AI, you can save time, increase productivity, and deliver high-quality work to your clients.

Q: How can AI help with photo culling?

A: AI-powered software can analyze your photos and automatically classify them based on certain criteria like composition, exposure, and sharpness. By using AI algorithms, you can quickly identify the best shots from a large batch and eliminate duplicates or low-quality images, streamlining your culling process significantly.

Q: Can AI really enhance the quality of my images?

A: Yes! AI algorithms have advanced to a point where they can intelligently enhance your images. By utilizing AI-powered editing tools, you can improve color accuracy, reduce noise, enhance sharpness, and even remove unwanted objects or distractions from your photos. These tools help you achieve professional-grade results with minimal effort.

Q: How does AI assist in organizing and keywording my photo library?

A: AI tools can automatically analyze the content of your images and assign relevant keywords and tags to them. This makes it easier to search, categorize, and retrieve specific photos from your library. With AI, you can save valuable time spent on manual tagging and organization, allowing you to focus more on your photography and client work.

Q: Can AI generate composite images for me?

A: Yes, AI can generate realistic composite images by combining multiple photos seamlessly. This can be useful when you want to create composites for creative projects or simulate scenes that cannot be captured in a single shot. AI algorithms analyze the input images and intelligently blend them together, producing stunning composite images effortlessly.

Q: What are some popular AI tools for photographers?

A: There are several popular AI tools available for photographers, such as Adobe Sensei, Luminar AI, and Skylum AI-powered software. These tools offer a range of AI-driven features and functionalities, including automated editing, intelligent culling, image enhancement, and smart organization capabilities. Exploring these tools can significantly boost your productivity and elevate the quality of your photography business.

I hope you find useful my article How To Use Ai To Accelerate Your Photography Business | Work Smarter Not Harder, I also recommend you to read my other posts in my blog at this link.

If you need help with anything join the community or do not hesitate to contact me.

Best of luck! and follow your passion.

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